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“Teach your kids,” he challenges parents. “Don’t be a friend, be a parent. That’s what children need these days.”

Since it was posted on March 1, Thornhill’s video has amassed over 22 million views and Internet-wide attention.

Feedback has been largely positive with parents commending the father for his creative means of challenging and changing his son’s behavior.

“My hat’s off to you, Brother!! Good parenting!” wrote one pleased Facebook commenter. Still, a handful of others criticized Thornhill for going “too far.”

What do you think of this dad’s unusual punishment? Totally genius parenting or crossing the line by ‘bullying the bully’?

We’d love to hear your thoughts in the comments!

Kelsey Straeter
Kelsey Straeter
Kelsey is an editor at Outreach. She’s passionate about fear fighting, freedom writing, and the pursuit of excellence in the name of crucifying perfectionism. Glitter is her favorite color, 2nd only to pink, and 3rd only to pink glitter.

School Principal Slams Dad for Taking Kids on Family Vacation—& His Response Is Perfect

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