Here’s What “Anti-Gay” Christians Are Missing in McDonald’s Viral “Coming Out” Commercial

coming out

McDonald’s of Taiwan posted a “coming out” ad this weekend that has created quite the viral sensation, racking up over 5 million views since it was shared on Facebook and YouTube. Though no words were verbally exchanged in the 90-second ad, there has been no shortage of Internet commentary on the commercial.

The emotionally-charged video features a young boy writing “I like boys” on his McCafe cup coming out to his father. After an extended period of silence, his dad edits the boy’s message to read, “I accept that you like boys.”

While the LGBT community is praising the act and religious groups are lashing back with threats to boycott, this is a prime opportunity for Christians to step back and evaluate how Jesus would approach such a situation. Headlines are screaming, “Conservative, anti-gay religious groups call for boycott of McDonald’s.”

But is that what we want to be known for: “anti-gay“?

Of course, as Christians, we know the Biblical stance on homosexuality is black and white. God’s design for romantic relationship was designed to be between man and woman. Period. The line has been clearly drawn.

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But a gray area that has not been so clearly defined is how to love people in the gay community and what to do about them coming out. It’s God’s greatest commandment, but when we are faced with circumstances, people, or McDonald’s commercials that fly in the face of our values, it’s so easy to toss Love out the window in the name of what is right or what is “good.”

However, we must remember that good is not synonymous with God. His ways are higher than the surface-level controversy we see.

In light of that, let’s explore what Jesus would say if that boy coming out was his child? After all, he is.

This article from NewSpring Church offers a good list of “how to’s” when it comes to loving the LGBT community and what to say when they are coming out:


5 Things Jesus Says To The Gay Community

1. I love you.

Amidst the protest signs, yelling crowds, and political referendums, the simple message of Jesus’ love for you is often drowned out. Never doubt that Jesus loves you more than you could ever know. Jesus doesn’t just love a future version of you; He loves you exactly as you are right now. Jesus’ love for you has no prerequisites or requirements. Even if you hate Him, Jesus loves you and wants what is best for you. Love is at the core of everything Jesus taught. Unfortunately His message of love has been conveniently left out by many who would rather make a point than make a difference  (John 3:16).

2. I understand rejection.

Jesus knows how it feels to be a social outcast. You would think the religious leaders would have been His best friends, but they hated Him. They sought to kill Him and publicly shame Him any chance they had. Eventually, the religious elite joined forces with local politicians and murdered Jesus in front of a cheering crowd. Rejection hurts. Jesus’ own family thought He was out of His mind; you probably understand how that feels. In Jesus’ greatest moment of need, His closest friends deserted Him.

You may feel rejected by society and the church for coming out right now, and that daily pressure takes a toll. Jesus understands. His heart always breaks for the rejected and the outcast. Jesus wants to gather you in His arms and let you know that He loves you. You have a home with Jesus, you belong to Him, and you are His child. Don’t reject Him because He has not rejected you (Isaiah 53:3).

3. I also was tempted.

Jesus was tempted in every way that we are tempted. He does not shame you or reject you because of your temptations and feelings. He faced the same thing when He walked the earth. He never married, and faced daily pressure and temptation in every way imaginable. Some like to pretend they are perfect and never face any struggles, but they’re lying. Jesus really was perfect and still faced temptation.  He battled the desire to run away from His Father’s plan.

He understands what you are going through. If you read about His life, you will see it was no cake walk, but if you will walk with Him and obey Him, you will find a greater reward than you could ever imagine (Hebrews 4:15-16; Hebrews 12:2-3, 7-11).

4. I want more for you.

God created marriage and sex for your enjoyment. Sex was created for one man and one woman within the covenant of marriage, and it has been that way from the beginning. Anything else is sin. Sin is not a fun word or a comfortable topic, but Jesus will not stop bringing it to our attention because we will miss out on life with Him if sin is left unaddressed. You may think Jesus is trying to take the one thing you enjoy or spoil your fun, but that is not the case.The reason He clearly defined marriage and sex in the Bible is because He wants what is best for you.

Ignore the political arguments, the protestors, and the yelling. Jesus wants you to trust Him. Trust that He has good things in store for you. Trust that He wants what is best for you. Before you decide that what you feel is right, decide if you trust Him (Matthew 19:4-6).

5. I will be here for you.

You may disagree with Jesus’s thoughts on sex and marriage, but He will not turn away from you. You may enjoy the life you live right now even if it disagrees with the guidelines He laid out in Scripture. Jesus understands your hesitation to make changes. He does not give up on us. For a long time now, people have disagreed with Him, yelled at Him, and run from Him, and He patiently waits. Jesus is patient with us because He wants you to know Him. Jesus wants you to live the life He has planned for you. When you are worn out from doing things your way, He will be here. Turn to Him and ask for help, and He will be there before you can blink.

There is no permanent joy outside of Jesus. Jesus wants what is best for you, and He wants you to experience a full life. Jesus is not concerned with winning an argument or forcing you to do something you don’t want to do. Jesus wants you to know that your relationship with Him is better than anything else out there. Until you reach that point, He will be here patiently drawing you to Himself (Romans 2:4).

*Article courtesy of NewSpring Church, copyright © 2014 NewSpring Church. NewSpring exists to reach people far from God and teach them to follow Jesus step by step. Services are held on Sundays in Anderson, Charleston, Columbia, Florence, Greenville, Greenwood, Myrtle Beach, Spartanburg, SC, and live online.

Kelsey Straeter
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Kelsey is an editor at Outreach. She’s passionate about fear fighting, freedom writing, and the pursuit of excellence in the name of crucifying perfectionism. Glitter is her favorite color, 2nd only to pink, and 3rd only to pink glitter.