"There will always be the older white woman in Walmart who stared at us with sheer disgust, or the African-American mother who looked at us and just shook her head.”
Matthew West has said that the purpose of his new music video, “Modest is Hottest,” is to remind his daughters that their value does not depend on their outward appearance. However, many see the song as perpetuating damaging purity culture messages that shame women for men’s lust.